Compressing HTTP Responses with Gzip and Rack::Deflater
Speed is key. The snappier the site, the more visitors like you. Speed is so important that Google uses it in site rankings and as a major component of its PageSpeed Tools.
Compressing HTTP Responses with Gzip and Rack::Deflater shows how to use Rack::Deflater to drastically reduce the size of your HTML / JSON controller responses.
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